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- I act solely on the basis of what I can and am willing to justify according to my own values and standards.
- I always adopt a service-oriented attitude and place my clients at the centre of my work.
- I offer confidentiality at the highest possible level, as I respect my clients’ privacy and recognise that this is essential for building the trust required to do my work.
- I ensure that confidential information can never be traced through overlapping networks of relationships.
- I always protect the identity of my clients, including in discussions with colleagues or during supervision and/or intervision sessions.
- I commit to bringing sufficient qualities and techniques to my work to achieve the agreed results.
- I do everything possible to monitor the quality of my work, to improve my own competence, and to work at all times within the boundaries of that competence. I make regular use of appropriate supervision and/or peer coaching.
- I invest a significant part of my time and income in study and further professional development.
- I keep myself up to date with the most recent developments in my field.
- I provide honest and complete insight into my qualifications and limitations when asked.
- I will never misuse my professional position, nor my knowledge and skills.
- I offer advice only on a non-binding basis. My client is free to follow it or not.
- I never receive commission for referrals.
- I conduct myself in such a way that trust in my work, or in the work of my colleagues, is not undermined.
- I show respect for the knowledge and expertise of my colleagues.
- I respect the cultural context and worldview of my clients.
- I take responsibility for working with my clients in a respectful manner and for encouraging them to make independent decisions within their own beliefs, norms and values.
- I am responsible for making clear agreements about outcomes with my clients.
- I am responsible for setting and safeguarding boundaries between myself and my clients. Coaching is a formal, contractual relationship and nothing else.
